Isaac
Anti-Aging & Aesthetic Excellence Division
AI-Powered Script Engine & First Call Mastery
For: Sales Executives & Lead Management Team
This Anti-Aging Treatments Sales Training Manual covers Isaac Luxe's complete anti-aging portfolio — from neuromodulators and fillers to bio-remodelling, energy-based lifting devices, thread lifts, exosome therapies, and advanced resurfacing. It equips sales executives with the structured calling framework, full treatment knowledge, client concern mapping, and AI-guided call scripts required to convert anti-aging inquiries into confirmed specialist consultations.
Anti-aging clients are often emotionally invested in how they look — they may feel self-conscious about visible aging, uncertain about their options, or anxious about procedures. This manual gives sales executives the knowledge and empathy framework to meet clients exactly where they are and guide them toward the right first step: a free specialist consultation.
This section covers all anti-aging treatments at Isaac Luxe with accurate descriptions, ideal client profiles, and ready-to-use 'What to Say' scripts. Memorise the 'What to Say' for each treatment — these are designed to create curiosity and confidence, not deliver a clinical lecture.
Neuromodulators are the world's most popular cosmetic treatment — injectable proteins that temporarily relax specific facial muscles to smooth dynamic expression wrinkles. Fast, safe, and natural-looking when performed by an expert.
Injectable hyaluronic acid (HA) gels that restore lost volume, smooth deep folds, enhance facial contours, and improve skin hydration. Results are immediate and natural-looking — lasting 12–24 months depending on the product and area.
Injectable treatments that improve skin quality from within — hydrating, firming, and stimulating collagen — without adding visible volume. Ideal for clients with dehydrated, crepey, or aging skin quality.
Treatments using the client's own biology — platelet-rich plasma, growth factors, and peptide formulas — to stimulate natural skin renewal, collagen synthesis, and cellular repair.
Non-invasive and minimally invasive energy devices that stimulate deep collagen remodelling, tighten skin, and lift facial and body tissue — without surgery or significant downtime.
Minimally invasive thread-based treatments that physically lift sagging tissue and stimulate long-term collagen production — delivering facelift-like results without surgery.
Treatments that resurface, renew, and rebuild the skin from within — addressing texture, scars, pigmentation, and collagen loss through controlled skin renewal protocols.
Isaac Luxe offers a full range of professional chemical peels. The type of peel recommended is entirely personalised — it depends on the client's skin type, concern, sensitivity, and goals. Our specialist will assess each client to determine which peel is the right fit. We carry multiple peel formulations to address different skin needs.
Areas Peels Can Be Applied To
Cocktail Peel Pro
An advanced multi-acid peel combining glycolic, salicylic, lactic, and other exfoliating acids. More intensive than a standard peel — addressing pigmentation, fine lines, uneven tone, and skin texture in a single treatment.
Best for: Pigmentation, fine lines, uneven tone, dull complexion, mild acne marks.
D-Pigment Peel
A professional-strength depigmentation peel formulated to reduce stubborn dark spots, melasma, and hyperpigmentation. Combines potent exfoliating and depigmenting agents targeting multiple melanin production pathways simultaneously.
Best for: Stubborn melasma, hormonal pigmentation, persistent dark spots.
Under Eye Peel
A very gentle chemical peel specifically formulated for the delicate periorbital skin. Targets pigmentation-driven dark circles and mild fine lines using acids calibrated for the sensitive under-eye zone.
Best for: Under-eye pigmentation, fine periorbital lines, mild crepiness.
Back Polishing
A comprehensive exfoliation and hydration treatment for the back area. Deeply removes dead skin cells, clears congestion, and leaves back skin smooth and glowing. Ideal for back acne scarring and rough texture.
Best for: Dull back skin, back congestion, rough texture, back acne scarring.
The frontier of anti-aging science — treatments using stem cell-derived exosomes, PDRN polynucleotides, and cellular regenerative technology for deep skin repair and rejuvenation at a cellular level.
Use this concern-to-treatment mapping on every discovery call. Before recommending anything, understand what the client is seeing and feeling. These 20 concern scenarios cover the full range of anti-aging clients Isaac Luxe receives.
| Client Concern / Statement | Recommended Treatment(s) | Why It Works |
|---|---|---|
| "I'm seeing forehead lines / frown lines / crow's feet" | Botox, Dysport, Wrinkle Lift–Face, Face-4D-Lift, 4D Laser | Neuromodulators relax the muscles creating expression lines — immediate, natural-looking results within days. Energy devices rebuild collagen for structural improvement. |
| "My face is sagging / losing structure" | Ultherapy, Thread Lift (Aptos / Cog), EmFace, 4D-Lift, Morpheus8 Face, Secret Duo | Ultherapy reaches the deepest tissue layer non-invasively; threads provide physical lift; EmFace tones facial muscles; all stimulate collagen for progressive structural improvement. |
| "My cheeks / midface look flat or sunken" | Voluma Filler, Restylane Lyft, Juvederm Filler, 4D-Lift | Cheek fillers instantly restore midface volume and projection — one of the most impactful anti-aging changes possible. 4D-Lift addresses deep tissue volumising non-surgically. |
| "I have deep lines around my mouth / nasolabial folds" | Volift Filler, Restylane Defyne, Juvederm Filler, Cocktail Peel Pro, DermaFrac | HA fillers smooth and fill deep folds immediately and naturally; peels and microneedling address surface lines and skin quality progressively. |
| "I want lip enhancement / fuller lips" | Volbella Filler, Restylane Kysse, Lip PRP, Skinfill Lip Plump | Lip fillers provide immediate, natural-looking volume and definition; PRP enhances lip quality and colour naturally without synthetic materials. |
| "My skin is dehydrated / dull / lost its quality" | Profhilo, Skin Booster–Skinviv, NCTF, Aquagold, Volite Filler, Ultra Luxe Drip | Bio-remodelling injectables and skin boosters deeply hydrate, firm, and stimulate collagen from within — transforming skin quality without changing facial features. |
| "I have dark circles / under-eye hollows" | PRP Under Eye, Dermapen4 Under Eye, Wrinkle Lift Under Eye, EmFace Under Eye, Under Eye Peel | Targeted under-eye treatments improve circulation, stimulate collagen, and address hollow appearance — natural alternatives and clinical options depending on the cause. |
| "I have fine lines around the eyes / crow's feet" | Botox, Dysport, Wrinkle Lift Under Eye, Dermapen4 Under Eye, Poly Peptide Eyes, EmFace Under Eye | Neuromodulators relax the muscles creating crow's feet for immediate smoothing; collagen-stimulating treatments improve skin quality in the periorbital zone progressively. |
| "My neck looks aged / I have neck bands" | Botox (neck bands), Exilis Neck, Wrinkle Lift treatments, Profhilo, NCTF, Morpheus Neck | Neuromodulators address platysmal neck bands; RF and energy devices tighten neck skin; bio-remodelling treatments restore neck skin quality and hydration. |
| "I have a double chin / soft jawline" | Aqualyx (fat dissolving), Exilis Lower Face, EmFace Submental, Thread Lift (Cog), Botox (masseter/jawline) | Aqualyx permanently dissolves chin fat; EmFace and Exilis tone and tighten the submental area; thread lifts provide physical jawline definition. |
| "I want to look younger overall — non-surgical" | 4D-Lift, 4D Laser, Ultherapy, EmFace, Morpheus8 Face, Profhilo, Aquagold | Comprehensive non-surgical anti-aging combining lifting, collagen stimulation, bio-remodelling, and skin quality improvement across multiple concerns simultaneously. |
| "I'm not ready for needles / surgery" | EmFace, Ultherapy, 4D-Lift, Forma, Exilis Face, Cryo Facial | Completely non-invasive treatments using ultrasound, RF, and electrical stimulation deliver real lifting and tightening without any needles or downtime. |
| "I have age spots / pigmentation / sun damage" | Q-Switch Laser, D-Pigment Peel, Cocktail Peel Pro, Back Polishing | Q-Switch laser and professional depigmentation peels progressively address age-related dark spots, sun damage, and hyperpigmentation. |
| "I have acne scars / skin texture concerns" | Morpheus8 Face, Secret Duo, DermaFrac, Dermapen4 Under Eye, D-Pigment Peel | RF microneedling and collagen induction treatments are the gold standard for resurfacing acne scars and improving skin texture. |
| "I want preventive anti-aging — I'm in my 30s" | Botox (preventive), Profhilo, Forma, EmFace, Polypeptide Treatments, Skin Boosters | Preventive treatments in the 30s address early signs of aging, maintain collagen levels, and slow the progression of visible aging — far more cost-effective than corrective treatment later. |
| "I've had fillers elsewhere and am unhappy with them" | Hylase (filler dissolving), followed by appropriate treatment plan | Hylase precisely dissolves HA fillers — giving complete reversibility and the ability to start fresh with a correctly planned treatment approach. |
| "My skin has lost elasticity and looks tired" | Profhilo, Excobio Face, Exosomes, PDRN Luxe Glow, Aquagold, 4D-Lift | Advanced regenerative treatments restore skin elasticity and vitality at a cellular level — from bio-remodelling to exosome therapy for the most significant cases. |
| "I have raised / keloid scars" | Injection Kenacort, followed by Morpheus8 or PRP for further improvement | Kenacort directly reduces raised scar tissue; subsequent collagen-stimulating treatments further improve scar appearance and skin quality. |
| "I want a natural result — nothing that looks done" | Profhilo, Volite Filler, Skin Booster–Skinviv, Lip PRP, Polypeptide Treatments, EmFace | Treatments that improve skin quality and structure naturally — clients look better without any visible signs of treatment. Subtlety is the goal. |
| "I have loose skin on my body — arms, thighs, abdomen" | Tight Pro–Thighs, Wrinkle Lift–Abdomen, Exilis Thigh, Morpheus Arms/Thighs/Abdomen, Exilis Love Handles | Body skin tightening treatments address laxity on specific areas — from RF-based devices to targeted tightening protocols for post-weight-loss or aging body skin. |
Every anti-aging lead follows this structured 11-step pipeline — from the first campaign impression through to a won or lost consultation. Understand every stage so you know exactly where your client is and what the next action is.
Campaign Launch
Meta, Google, Instagram, events and referrals generate awareness through anti-aging treatment creatives targeting wrinkles, sagging, volume loss, pigmentation and skin quality concerns.
Lead Form Submission
Interested client submits form: name, phone, city/location, and their specific aging concern or treatment interest.
Lead in Amoga CRM
The submission instantly creates a lead record in Amoga with all form data and the ad source / campaign name.
CRM Team Validation
CRM Team calls to confirm: location, treatment interest, lead quality, timeline and sentiment. Adds detailed remarks and captures emotional signals.
Lead to Opportunity
Qualified lead is converted to an opportunity and mapped to the nearest clinic location.
AI Engine Processing
AI scores the opportunity (Lead Score %), generates a free-text justification and assigns a sentiment label (e.g. Engaged, Hesitant).
Assigned to Sales Exec
Sales Executive receives the opportunity in their queue with all AI data, concern details and CRM Team remarks visible.
Remarks Pasting
As soon as an opportunity is assigned to the Sales Executive, they must paste the CRM remarks into the SMV remarks field so that lead intelligence is displayed correctly and the full context is available during the sales interaction.
First Call by SE
SE uses AI analysis + script framework to conduct a structured, personalised first callback.
Doctor Consultation
If a client expresses intent to purchase a service, a formal consultation must be booked with the relevant doctor. This ensures the client receives professional medical guidance before committing to any treatment plan.
Outcome: Won or Lost
Opportunity is marked Won (client books free consultation) or Lost.
Isaac Luxe's AI engine processes every anti-aging opportunity and produces three key outputs: Lead Score, Justification, and Sentiment. Never dial without reading all three — they give you a significant advantage before saying a word.
| Score Range | What It Signals & How to Approach |
|---|---|
| Above 70% (HIGH) | Very high conversion probability. Client is engaged and ready. Focus on confirming the appointment and closing the consultation booking. Don't over-educate — move to CTA quickly. |
| 40%–70% (MEDIUM) | Moderate interest. Client needs more trust-building and information. Focus on understanding their anti-aging concern deeply and addressing likely objections proactively. |
| Below 40% (LOW) | Low engagement — possibly early-stage exploration. Be educational, low-pressure. Warm them up and plant seeds for a follow-up call. |
The AI justification is a free-text explanation of why the lead received its score. For anti-aging clients it may contain:
| Sentiment Label | What It Means & How to Adapt |
|---|---|
| Engaged / Excited | Client is actively interested. Open with warmth, move quickly to value pitch. Don't over-explain — they're ready to hear about results and next steps. |
| Neutral | Open but non-committal. Build rapport and curiosity. Use discovery questions to find their real emotional driver behind the aging concern. |
| Hesitant | Doubts or fears — very common in anti-aging clients. Slow down. Build trust first. Acknowledge concerns. Use gentle, non-clinical language and social proof. |
| Price-Sensitive | DO NOT open with pricing. Build value first — outcomes, quality, longevity, natural results. Introduce offers only after emotional commitment to addressing the concern is established. |
| Curious / Exploring | Early-stage interest. Educational approach. Paint a vivid but realistic picture of transformation. Create informed desire, not pressure. |
Goal: Make the client feel expected, welcome, and completely unpressured. Anti-aging clients are often sensitive — they need to feel this is a personal conversation, not a sales call.
For ENGAGED / EXCITED sentiment:
For HESITANT or NEUTRAL sentiment:
For PRICE-SENSITIVE sentiment:
Goal: Understand the specific aging concern in the client's own words. The CRM data is your starting point — your job is to deepen it and uncover the emotional driver.
Goal: Understand exactly what the client needs, their timeline, location, and comfort level.
Example — Profhilo for dehydrated, crepey skin:
Example — Needle-averse client interested in lifting:
"I'm worried about looking unnatural / overdone"
"What's the price?" / "It sounds expensive"
"Let me think about it" / "I'll call back"
Use these FAQ responses when clients ask specific questions. All prices listed are exclusive of GST — 5% GST is applicable and will be added at the time of billing. Always refer complex pricing to the specialist team for personalised packages and offers.
| Treatment | Starting Price (₹ excl. GST) | Note |
|---|---|---|
| Botox / Dysport | ₹584 per unit | Area determines units; specialist advises |
| Juvederm Filler | ₹47,495 | Volume and area dependent |
| Volbella / Volift / Volite / Voluma Filler | ₹40,710 each | Product and area dependent |
| Restylane Range (1ml) | ₹37,996–₹43,334 | Product and indication dependent |
| Profhilo | ₹54,280 | 2-session protocol; 4 weeks apart |
| Skin Booster – Skinviv | ₹41,300 | Per session; 2–3 sessions recommended |
| NCTF Face Skin Booster | ₹53,100 | Per session; course recommended |
| Aquagold Fine Touch | ₹40,000 | Bespoke cocktail; specialist to advise |
| Ultherapy | ₹2,84,970 | Full face; varies by area and protocol |
| EmFace (Full Face) | ₹1,01,775 | 4-session protocol recommended |
| EmFace Submental | ₹40,710 | Per session |
| EmFace Under Eye | ₹33,925 | Per session |
| Forma (RF Tightening) | ₹17,250 | Per session; 4–6 sessions recommended |
| Exilis Lower Face / Neck & Décolletage | ₹13,570 | Per session; course recommended |
| Exilis Neck | ₹23,333 | Per session |
| Exilis Thigh / Love Handles | ₹23,333 | Per session |
| 4D-Lift / 4D Laser | ₹33,925 | Per session |
| Thread Lift – Aptos / Cog | ₹10,500 per thread | Number of threads specialist-advised |
| Thread Lift – Mono | ₹10,856 per thread | Number of threads specialist-advised |
| Wrinkle Lift – Face | ₹33,925 | Per session |
| Wrinkle Lift – Under Eye | ₹15,870 | Per session |
| Wrinkle Lift – Abdomen | ₹47,495 | Per session |
| Tight Pro – Thighs | ₹47,495 | Per session |
| Face PRP | ₹20,355 | Per session; 3-session course recommended |
| Face PRP (Blue Tip) | ₹6,785 | Per session |
| PRP Under Eye | ₹11,800 | Per session |
| Poly Peptide Eyes | ₹24,426 | Per session |
| Lip PRP | ₹13,570 | Per session |
| Morpheus8 – Face | ₹33,925 | Per session; 3 sessions recommended |
| Secret Duo (RF Microneedling) | Consult specialist | Varies by area and protocol |
| Q-Switch Laser | ₹33,925 | Per session; 4–6 sessions for pigmentation |
| DermaFrac / Dermafrac Face | ₹20,355 | Per session; package recommended |
| Dermapen 4 (Under Eye) | ₹24,426 | Per session |
| Cocktail Peel Pro | ₹14,249 | Per session |
| D-Pigment Peel | ₹47,495 | Full protocol |
| Under Eye Peel | ₹5,428 | Per session |
| Excobio Face (Exosome) | ₹81,420 | Premium; per session |
| Exosomes (Injectable) | ₹35,000 | Per session |
| PDRN Luxe Glow | ₹43,700 | Per session |
| Ultra Luxe Drip (Enhanced PRP) | ₹17,641 | Per session |
| Aqualyx (Fat Dissolving) | ₹20,355 | Per area |
| Hylase (Filler Dissolving) | ₹13,570 | Per session |
| Kenacort Injection | ₹2,036 | Per injection |
| P3 Service | ₹61,065 | Comprehensive package; specialist to advise |
Q: What is the difference between Botox and Fillers?
Botox relaxes the specific muscles that create expression wrinkles — it's for dynamic lines that appear when you move (forehead, crow's feet, frown lines). Fillers use hyaluronic acid gel to restore volume and fill static lines and hollows that are visible even at rest — it's for volume loss and structural changes. They address different causes of aging and are often used together for comprehensive rejuvenation. Our doctor will recommend the right approach for your specific concern during the free consultation.
Q: What is the difference between Profhilo and Fillers?
Fillers add visible volume to specific areas and fill folds. Profhilo is a bio-remodeller — it spreads diffusely under the skin and improves overall skin quality, hydration, and firmness without adding visible volume or changing your features. Profhilo is for clients who want their skin to look and feel better without any changes to their facial structure. Fillers are for clients who want volume restoration or fold correction. Many clients benefit from both.
Q: What is the difference between Ultherapy and Thread Lift?
Ultherapy uses focused ultrasound to stimulate deep collagen — the lift builds progressively over 2–3 months as collagen forms naturally. Thread Lift provides immediate mechanical lifting by physically elevating tissue with dissolvable threads and then continues stimulating collagen as threads dissolve. Ultherapy is better for gradual, natural lifting; Thread Lift gives immediate visible results. For significant sagging, our specialist may recommend both in combination.
Q: What is EmFace and how is it different from Botox?
Botox relaxes muscles to smooth wrinkles. EmFace does the opposite — it tones and strengthens facial muscles using electrical stimulation while simultaneously tightening skin with RF energy, both completely without needles. EmFace is ideal for clients who want lifting and definition without any injectables. Interestingly, some clients use both: Botox to relax wrinkle-causing muscles and EmFace to tone lifting muscles for a comprehensive result.
| City | Isaac Luxe Locations |
|---|---|
| New Delhi | Vasant Vihar, Greater Kailash, Hauz Khas, Punjabi Bagh, South Extension, Khan Market |
| NCR | Gurgaon (DLF), Noida |
| Bangalore | Sadashiva Nagar, Bangalore (main) |
| Hyderabad | Hyderabad |
| Punjab | Mohali |
| Gujarat | Surat |
| Mumbai | Santacruz |
Use this rapid-reference during calls. Memorise the one-line pitches — they are designed to create desire and curiosity, not recite medical details.
| Treatment | Client Concern It Solves | One-Line Pitch |
|---|---|---|
| Botox / Dysport | Expression wrinkles, forehead, crow's feet, jaw slimming | Relaxes the exact muscles creating the lines — natural, refreshed look within days. Lasts 4–6 months. |
| Juvederm / Restylane Fillers | Volume loss, nasolabial folds, lip enhancement, cheek projection | Instantly restores volume where the face has hollowed — natural results that last 12–24 months. |
| Volbella (Lip Filler) | Natural lip enhancement and definition | Ultra-fine formula for natural lip shape and subtle volume — moves naturally with every expression. |
| Voluma / Restylane Lyft | Flat cheeks, midface volume loss, facial structure | Restores cheek projection — one of the most impactful anti-aging changes. Lasts up to 2 years. |
| Profhilo | Dehydrated, crepey, or tired-looking skin quality | Spreads through skin to deeply hydrate, firm, and stimulate collagen — your skin just looks healthier. |
| Skin Booster / NCTF | Dehydration, dull skin quality, uneven texture | Micro-infusion of HA and active nutrients — skin looks luminous and more hydrated from within. |
| Aquagold Fine Touch | Pores, fine lines, glow, skin perfection | Gold-tipped micro-infusion of a bespoke cocktail — Botox, fillers, vitamins. Airbrushed skin. |
| Ultherapy | Significant sagging, drooping brows, jowls, neck laxity | Only FDA-cleared device reaching the same layer as a surgical facelift — without surgery. |
| EmFace | Facial sagging, muscle tone, needle-averse clients | The only treatment that simultaneously tones facial muscles AND tightens skin — completely needle-free. |
| EmFace Submental | Double chin, soft jawline | Tones chin muscles and tightens submental skin — needle-free jawline definition. |
| Forma RF | Mild laxity, fine lines, preventive anti-aging | Warm massage that rebuilds collagen underneath — zero downtime, progressive results. |
| 4D-Lift / 4D Laser | Overall facial anti-aging, multiple concerns | Works on four skin levels simultaneously — surface, collagen, volume, and tightening in one session. |
| Thread Lift (Cog/Aptos) | Jowls, sagging cheeks, drooping brows | Immediate physical lift with progressive collagen — facelift results without surgery. |
| Wrinkle Lift – Face / Under Eye | Expression lines, periorbital lines, facial tightening | Non-surgical tightening and wrinkle reduction for a refreshed, naturally lifted appearance. |
| Face PRP / Blue Tip PRP | Natural skin rejuvenation, collagen stimulation | Your own blood's growth factors used to rebuild skin naturally — completely autologous. |
| Lip PRP | Natural lip rejuvenation, colour, and quality | Natural growth factors improve lip tissue health and colour — subtle, completely natural. |
| Poly Peptide Eyes | Fine periorbital lines, crow's feet, eye zone firming | Peptide signals stimulate collagen renewal in the delicate eye zone — non-injectable option. |
| Morpheus8 Face | Acne scars, facial laxity, wrinkles, skin renovation | Deep RF + microneedling combined — rebuilds collagen from the inside out for dramatic improvement. |
| Secret Duo RF Microneedling | Advanced laxity, significant collagen loss, scars | Dual-mode RF microneedling — the most comprehensive non-surgical skin renovation available. |
| Q-Switch Laser | Age spots, dark spots, sun damage, pigmentation | Gold standard for breaking up pigment — progressive lightening of dark spots and sun damage. |
| Peels (All Types) | Pigmentation, texture, dullness, sun damage — face or body | Professional chemical exfoliation tailored to your skin — progressively brighter, smoother, more even skin. |
| D-Pigment Peel | Stubborn melasma, hormonal pigmentation | Professional depigmentation addressing multiple melanin pathways simultaneously. |
| Excobio Face / Exosomes | Advanced skin aging, cellular skin regeneration | Stem cell-derived cellular messengers signal deep skin regeneration — the frontier of anti-aging. |
| PDRN Luxe Glow | Cellular skin repair, collagen stimulation, lasting glow | Salmon DNA polynucleotides stimulate cellular DNA repair and collagen from the ground up. |
| Hylase | Dissolving unwanted HA fillers, correcting previous work | Precisely dissolves HA fillers — complete reversibility and the ability to start fresh. |
| Aqualyx | Double chin fat, localised facial fat | Permanently dissolves fat cells — naturally cleared by the body over 4–8 weeks. |
| Exilis Lower Face / Neck | Jowls, sagging neck, double chin, décolletage | RF + ultrasound tightens skin and reduces fat simultaneously — non-invasive contouring. |
ISAAC LUXE
Confidence. Care. Transformation.
This document is confidential and intended for internal training purposes only.